Account Planning Manager/Strategic Planning/Brand Strategist
Company
- Salary:
- Location:
- Duration:
- Consultant:
- Job Ref:
- Tel (Office):
- Tel (Mobile):
- Date Posted:
- Competitive
- Bangkok
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Permanent
- Kornpanach
- 24081512
- 02-656-0014
- 081-900-8593
- 2015-08-24
Main Responsibilities
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In charge of establishing Marketing communication strategy
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Based on sufficient understanding of brand information, establish campaign strategy that is clearly targeted and has a communication plan
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In charge of establishing strategy process and timeline management
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Responsible for efficient work allocation for internal/external staff, process for target achievement and timeline management
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Operate effective process such as selecting planning needs, ranking priorities, allocating resources, completing delivery, budget management and etc.
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Project operation taking role as AE's strategic staff
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Identify client's MARCOM strategy and present solution alternatives
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Trust building and strategy proposal
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Identify current MARCOM strategy's problem and prepare strategy on a IMC level including ATL,BTL and share with Account staffs
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In charge of development tasks by building cooperative system sustaining close communications with advertising team, production and media team
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Review production's creativity preview
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Bring out communication concept
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Clear evaluation and feedback based on capability and performance
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Secure competent resources and mentoring
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Present accurate directions and guidelines & prompt review
Requirements
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Thai Nationality, 28-35 years old
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Bachelor Degree of related fields
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Experience in Advertising Agency from Strategic Planning /Account Planning more 5 years
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Strong in Analytical and MARCOM strategy
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Good of English and flexible
Only short listed applicants will be notified.